IPL 2026: TV Viewership Drops Sharply Despite Strong Digital Numbers
IPL 2026 TV Viewership Drops Sharply Despite Strong Digital Numbers. The Indian Premier League 2026 has witnessed a major decline in television viewership. BARC India and TAM Sports reported a 25-26 per cent decrease in ratings according to their findings. IPL television ratings reportedly fell from 4.57 last season to 3.71 this year. The drop […]
